GET FIT MILWAUKEE - CORPORATE ID & iOS APP
Historically Milwaukee has been better known for its beer and cheese than its healthy living. There is however, a strong community of people dedicated to living a healthy lifestyle through exercise, eating right and engaging in the numerous fitness events throughout the area.
Get Fit Milwaukee was founded with the premise of making it easier for those in Milwaukee dedicated to healthy living (and those looking to join-in) to find local competitions, eateries and other events with like-minded individuals. Get Fit realized that in order to be successful they needed a fresh brand image that captured their love of the city and a means of communicating their message to a modern/youthful audience.
Get Fit Milwaukee was founded with the premise of making it easier for those in Milwaukee dedicated to healthy living (and those looking to join-in) to find local competitions, eateries and other events with like-minded individuals. Get Fit realized that in order to be successful they needed a fresh brand image that captured their love of the city and a means of communicating their message to a modern/youthful audience.
This project was completed in 2016.