PHILOSOPHY & ROLEMy name is Michael J. Barczak, I am an Industrial Designer by trade, and I believe that Design is a tool meant to drive business, disrupt markets, and improve the lives of consumers. It is the ultimate engine for creating dynamic experiences that serve the needs and desires of consumers while curating long-term brand loyalty. I believe the best design solutions are achieved by leveraging emerging technologies through the union of physical products and digital experiences.
As the current Creative Director at InForm Product Development in Sun Prairie, Wisconsin, my primary role is to lead and direct the creative direction of our company and client programs. By providing cultural leadership through the alignment of brand messages, sales strategies, services, methodologies, tools and techniques, I ensure cutting-edge deliverables to clients while positioning InForm as a leader in the product development space. I serve as the primary design advocate in sales activities and in managing the development process. I enjoy utilizing design as a means of developing and executing upon a larger vision and business strategies that cement a consumer's love for a brand. |
RECOGNITION2016 - Powertap C1 Chainring featured on coroflot.com
2014 - NeoCon Gold Award for Palmer Hamilton Go-Juice Table 2014 - Gerber Knives Project featured on coroflot.com 2012 - Wilton BASH Sledge Hammer featured in 'Popular Science' 2010 - Designer of the Week Finalist on monkeedesign.com 2010 - Featured Portfolio on coroflot.com 2010 - TomoTherapy Radiation Machine featured on coroflot.com 2008 - Winner of Warhawk Design Competition for Playstation 3 2007 - Best in Show, Senior Design Project 2007 - Presidential Scholar Award 1999 - Scholastic Silver Key for mixed media art piece |
SKILLSTechnical Experience
Software Experience
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